Local Acres Marketplace

Years after transitioning from its previous identity as a discount marketplace, Food4Less in Bend, OR, has surpassed competitors with an extensive range of specialty, natural, and organic food offerings. Recognizing the need for a complete rebrand, the privately-owned store aimed to reflect its current product selection and, more importantly, to envision a new standard for customer experience, shaping the future of the brand.

Scope

Brand Strategy
Visual Identity
Art Direction

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